Today, we’re going to improve our call to action links.
Yesterday, we worked on text link in the beginning of an article (blog/lens), but you should also have a text link as a call to action at the end.
This “call to action” must tell your reader to visit Amazon, but there are many ways you could do that.
If you’ve seen reviews that made you click through and buy at Amazon, you can use their call to actions as inspiration. Or you can come up with your own ideas and test them.
The absolute best list of Amazon call to actions, I’ve ever seen, can be found in this book: AmaNiche TRIPLEX by Chris Sorrel.
This is an example I came up with that looks a bit like it could be one of Chris’s 14 call to actions:
I made it big and blue, as you can see 😀
My code looks like this:
<p style=”font-size: x-large; font-weight: bolder; text-aling: center; padding-bottom: 10px; text-align: center;”><a href=”URL” target=”_blank”>Click Here to See xxx</a></p>
You can also blend it in with the text to be less obvious than my above link, and then you could just click here to see the top ranking Kindle books about being an Amazon Associate.
Let your call to action be dependent on your offer. It could be “check prices and colors of xxx”, or “see today’s discount of xxx”, or “order xxx today”.
Which will work best? Test it. It might be different from site to site, and product to product.
- Use the same 3-5 posts/lenses, you picked yesterday, and add a strong call to action at the end.