I hope you had a nice couple of days, catching up or relaxing or both 🙂
Today, we’re going to talk about video on your blog posts/lenses.
Everybody says that it works well. It makes your visitors stay longer, and hopefully it will help convert a visitor to buyer.
But just any video will not do. If it’s a video that invites the viewers to go to the creator’s page, it’s not good. If there’s a call to action that is in conflict with what you want the visitor to do, it’s not good.
And sometimes, it’s just impossible to find a really good video for our purpose.
It’s a good thing that they aren’t too difficult to create yourself 😉
I’ll copy/paste a lens I made about how to make your own video here:
No Fitting Videos for Your Squidoo Lens? Why Not Make Your Own?
If you’re making a Squidoo lens about products from Amazon, it can sometimes be difficult to find good videos for the lens.
There might be plenty of videos, but they are filled with links to other places to buy your products, and I’m sure that’s the last thing you want to happen.
If Amazon has videos on their product pages, it’s awesome, but sometimes this is not the case.
What to do then? Give up your video module?
Nooooo! Don’t throw your hand just yet. In a few moments, you’ll know how to create your own professional looking videos, ready to add to your Squidoo lens. And you’ll laugh when you see how easy it is.
Step 1: Grab Some Pictures
Easy and Free
You’re going to need some pictures for your video. And since you’re creating this video for a product or product group from Amazon, you can probably guess where to head over to get your images?
Oh, yes, you’re right. You’re going to grab your images directly from Amazon.
A word of warning, though. Take only the pictures that belongs to Amazon. Don’t take customer provided images. Amazon doesn’t hold the right to those, so you cannot use them either.
You can download Amazon’s pictures by clicking on them and then by right-clicking and saving them to your harddisk. It’s easier if you create a specific folder for the images you’re going to use for this video. Grab 10-15 pictures.
Step 2: Create a Short Link
If you finish your lens (except for the video) and publish it, you can get the link for it. You can also use the link as you see it in your workshop, and just delete the “/workshop” part from the URL.
Then shorten this link with your URL shortener of choice.
This new and short URL can be added and be readable in your video.
This step is optional, but it works fine, if others are using your video on their blogs or lenses.
Step 3: Create Your Video
It’s free and easy
You’re now headed out for the big adventure. You’re going to be a video star!
Are you excited?
You’ll see in a few minutes…. The result will be more awesome than you could ever expect.
To Create Your Video
This is what you need to do:
- Sign up with Animoto.com and log in.
- Click on “Create” to start your video production.
- Choose a fitting theme (or go with Animoto Original). The ones marked “Pro” are only for pro accounts.
- Click on the tiny link named “make a 30 second video for free”.
- Click “Add pics and vids” and upload your pictures.
- Click “Add Text”, if you want to add your short link, and then write it on the first line.
- Click “Change Music” to choose the music yourself, and go for one of the songs Animoto have in their system.
- Get as close as you can to 30 seconds, and then click “Preview video”
- If you’re happy with what you see, then add a title and a description, and click “Produce”.
- After your video has been rendered, you can click on Export/Download, and export it directly to your YouTube account. Afterwards, you only need to add a YouTube module to your lens, and you can use your own video there.
Here’s the video I just made for this lens
Alternatives to Animoto
I have a program called PulpMotion 3 installed on my Mac. For PC, you can use Memories on Web. I haven’t tried that one. Just heard about it from somebody.
Create a video for one of your blog posts/lenses.